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The CBD industry has made great strides and significant progress in recent years. The ability of CBD to help in the treatment of many diseases without any psychoactive effects has led to a worldwide interest in the substance. The growth has been so exponential that analysts expect the industry to reach a $16 billion valuation by 2025 with 25 million users in the United States alone.
With the rise in the profitability of CBD, it is expected that many people will start coming into the industry. Business people and owners will go where the money is flowing. As demand increases, supply will follow suit to create equilibrium.
But CBD is not just any product. It is a health and wellness product. As a result, quality is paramount. It is therefore essential for buyers to differentiate between those who are in this for just the money and who will compromise quality to make a profit.
Moreso, most CBD producers, and sellers are online. Online trades do not have the physical contact that offline trades provide. Consequently, there is even a greater need for care and due diligence when choosing a producer.
Health is wealth, and when it comes to health decisions, caution, and care are essential.
So, how do you choose a CBD producer?
Here are some of the crucial factors you need to put into consideration when choosing a CBD buyer.
In a world where new businesses are springing up every day, the experience is even more critical. How long has the producer been in business? Is this producer among those that came into this industry when they saw the potentials of CBD to heal and cure or is this producer among those who entered when they discovered that it is a profitable industry (without regard for health or healing)?
When evaluating experience, go beyond the experience of the producer in the CBD industry and consider their whole range of experience in business. Being a newbie does not necessarily mean a producer has inferior quality. However, it is better to trust your health to someone who has a long line of positive experience than someone who is new and has not established trustworthiness.
Experience communicates trustworthiness, reliability, consistent customer satisfaction, and good product. So when buying CBD online, ensure you look out for companies with considerable experience.
Perhaps nothing is more valuable in the online business world than reviews. A review communicates the experience of a customer with a business. Before you choose a producer, ensure you check out the reviews.
Look out for reviews on their website. But never stop there. Independent review platforms are more trustworthy. Check the reviews the business has on its Google My Business page. Look for reviews on Yelp, Facebook, Yellow pages, etc. Read the experience of customers carefully and most importantly discern if it is worth it buying from the company.
But even more important than reviews are recommendations. Even with the online marketplace revolution, nothing beats word of mouth recommendation. Therefore, it is advisable you ask family, friends, colleagues for recommendations before making a choice. If the people you trust, trust them, they are probably trustworthy.
What is the identity of this brand? How do they project themselves to the world?
Take a look at their website. Do you get the conviction that this is a brand committed to the customer? Just looking at a website can give you an idea if the company is a serious company or not. Did they put effort into the website? Are they communicating value? Do they care about the health and wellness of buyers? Are they giving out quality information, or are they just about the dollar?
It is not very hard to determine the mission and vision of a company. With a thorough look at the website and other places where the business profile exists, you can understand what they are committed to – profit only or the health and wellness of people.
If you don’t see the passion for your wellness, it is not an excellent company to buy from. Just like love, passion cannot exist without expression.
Generally, no one will get insurance for a business they don’t believe in. Insurance is one way to certify the genuineness of a company. A business that takes insurance is in the business for the long term, and they show seriousness. In short, they put their money into the business as a sign of their commitment.
Taking insurance policies is one way to separate charlatans from those who are committed to this business.
Some CBD stores are limited in the availability of their products. The greater the reach of a company, the greater the level of trust you can have in them. If the store is only serving one city, it may mean a lack of commitment and a short term focus. But a company that is in it for the long term and committed to the value of CBD will have a greater reach.
They will be shipping to different places, seeking to bring solutions to many people. Their presence will be felt in diverse locations rather than just a limited location.
Limited availability may just mean that the firm is small, but it is better to go for a company that is growing, expanding their reach, with products available nationally and even globally. This is one way to differentiate those in it for the here and now and those who have made this their passion and future.
There are many compounds in the plants from which we extract CBD. Some of these compounds have psychoactive effects (like the THC), and some of them are not as healthy as the CBD. Therefore, there is a need for an extraction method that keeps the purity of the CBD with a high recovery rate. You want a company that uses an extraction method that gets a high rate of CBD with absolute purity. The Centrifugal Partition Chromatography is one popular way to achieve this purity and high recovery rate at the same time.
In contrast, there are extraction methods like the Wipe Wash method that does not guarantee purity or high recovery rates.
A good company will use the best extraction method from seed to saliva, from dirt to bottle.
It is not just enough to provide value. It is the provision of consistent value that matters. Many scammers will take a short term fall for the long term win. Again, this is the issue of experience again. You want to buy CBD from a company that shows consistent results and provide constant value.
A good company is not just vacillating between good products today, a poor product tomorrow; good review today, bad reviews next week; delighted customers today, frustrated customers tomorrow. Watch out for consistency in value delivery.
A good company will adhere to the highest quality and environmental standards during production. One way to certify this is by having third parties test their products. A company that goes through the stress of third-party testing and certification is more reliable than a company that does not.
When you research a company, be sure if they have third-party testing or not. If possible, verify that third-party testing certification. People will do crazy things just for the money. Ensure you do your due diligence.
When you decide on the companies you are comfortable with, don’t just add to cart or click the order button. First of all, reach out. Call the numbers on their website. Be sure there is someone at the desk and that their customer service is superb.
Don’t stop there. If possible, visit their store and check things out for yourself. Satisfy yourself that this is an actual living business with a passion for your health and wellness.
At EarthE CBD, we understand the importance of trustworthiness and reliability. But even so, our focus is not even trustworthiness and reliability; it is you. Our commitment is to your health. We are experienced in this industry. We have provided value for different people from time to time, and that is why they have come to trust us.
We use the best extraction methods from dirt to bottle, and we provide a range of CBD products designed to give you broad experiences. We provide consistent value: every deal, every customer matters. Our goal is to provide an unbeatable experience every time.
This company was started by someone who experienced first-hand the power of CBD, and his life commitment is to bring others into that same experience.
Will you buy your antibiotics in a gas station? Will you purchase your supplements in a gas station? You will not. Neither should you purchase your CBD products anywhere and from anyone. You should put the same care and concern you put into your supplements and antibiotics into your CBD products.
Ensure you go for a reliable company who cares for your health with a commitment to make your life better through a quality production process, outstanding customer support, and quality product delivery.
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